This allows us a 90% success rate, a big contrast to traditional product development. I won’t pretend we never lose a battle—we’re not God—but the vast majority of time our clients successfully build a life and brand for themselves as a result. This is the real issue worth fighting, because we understand design involves failing, standing up, dusting ourselves off, and getting back in the fight. And the big picture is what’s important. On average it will run most designers $400-600 starting out to develop one industrial apparel product with us. The price depends on the number of sample revisions involved. This covers an industrial pattern, tech pack, grading, and two to four samples, which is what most people need to be successful. We give you the first rough mock-up in muslin for free. This number can range slightly lower for accessories, which do not require grading, to higher for coats, which require so many extra pieces.
The other major reason for set pricing is we both faced a lot of discrimination and failure starting out in the business ourselves, and we wanted to help our clients be successful by offering solutions to their problems. We saw design treadmills milk money from clients who walked away with nothing at the end. You can blow an incredible amount in this business on the wrong things. By contrast, we take the longterm view. We want you to be successful so you come back year after year to design new things. Most of our clients are repeats, and they’re our best form of advertising, as we run a referral business. Nash created a small, easy cheat sheet of five main services we offer—we can positively affect a designer’s bottom line. The sheet includes a list of the factories and designers we work with.
If you, like us, are interested in solutions that make profits, we encourage you to shoot Nash an email at: firstname.lastname@example.org. We look forward to hearing from you.
Dara and Nash are two happily married craftspeople who love making practical beautiful things.